Veja is shining a light-weight on one in all its in-house cobblers for its newest collaboration.
The sneaker model is teaming with Dover Road Market for a limited-edition sneaker assortment that’s mentioned to pay tribute to craftsmanship. The gathering provides 20 types of Veja’s V-90 mannequin, with every pair crafted by the model’s in-house cobbler, named Walter.
The gathering continues Veja’s mission of sustainability with the cobbler reusing leather-based waste items to create patterns on the again of the sneakers. Every pair is uniquely designed and provides varied colorways.
Over the previous couple of years, Veja has opened 4 shops throughout the globe every with its personal in-house cobbler. The model additionally employs a cellular cobbler service at its Paris warehouse, who helps clear and restore Veja sneakers. Total the model employs 11 Veja cobblers who’ve repaired greater than 18,000 sneakers so far.
The limited-edition Veja assortment is unique to Dover Road Market Ginza in Japan, with costs beginning at 250 yen and going as much as 40,000 yen.
Earlier this 12 months, Veja expanded its cobbler program to two new places in Madrid and Brooklyn after beforehand working in Veja places in Berlin and Paris. In 2022, the model launched into a number of high-fashion collaborations, together with with the likes of Marni and Mansur Gavriel. Earlier this month, Veja additionally teamed with Reformation for a sustainable sneaker provided in two colorways.
