A number of months in the past at The Butcher’s Daughter occasion for the launch of Arrae x The Skinny Confidential ‘Le Depuff’ drops, Lauryn met the beautiful Jackie Candy. After speaking to her and listening to about her firm Candy Life Sundays, Lauryn needed to ask her on to speak to us about her prime suggestions when beginning as an entrepreneur.
Jackie is wise as a whip, drop useless beautiful, artistic and our favourite half: discovered a white area within the wellness trade and got down to fill it.
On this submit Jackie is sharing the guidelines that helped her essentially the most when beginning her enterprise and we hope they assist all you first time entrepreneurs on the market, too.
With that, let’s welcome Jackie to the weblog.
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Hello TSC readers, my title is Jackie Candy, and I’m the founding father of the community-focused life-style and wellness model Candy Life Sundays. I met Lauryn on the Arrae x TSC ‘Le Depuff’ launch at The Butcher’s Daughter in September. Although, I’ve been an avid Skinny Confidential reader since 2015.
I started and grew my profession in wellness by working for SoulCycle as an operations and group supervisor and had the pleasure of opening studios in new markets. I personal the title of wellness fanatic and queen of self-care. I’m the go-to good friend who recommends the place to work out, the place to eat, and the place to go for self-care. You get it; I’ve my finger on the heart beat for all issues wellness. Nonetheless, I observed the dearth of variety from patrons to instructors and the general group within the wellness area, particularly inside the boutique health studios in Los Angeles.
I typically recall being at a sound tub ceremony in 2016 and saying, “The place are the ladies who appear like me and revel in elevated wellness experiences.” It was then that I made a decision to create Candy Life Sundays. If there’s something that you simply need that you’d like to see and it doesn’t exist, make the choice to construct it if you’d like it unhealthy sufficient.
Suggestions for New Entrepreneurs:
♡ GET CLEAR ON YOUR PURPOSE
If you wish to turn out to be an entrepreneur to extend your earnings, create your schedule, and so forth., that’s nice. Nonetheless, you’ll have issue sustaining your small business for those who don’t have a extra vital “WHY” for beginning your personal enterprise or model. Think about a enterprise concept that aligns along with your passions and pursuits. Having a enterprise that you simply’re captivated with will assist you to keep motivated by the ups and downs of entrepreneurship.
I’m captivated with wellness and the general well-being of others, and I’m nice at constructing group. That’s a part of my motive for constructing Candy Life Sundays. I’ve held on to pouring into Candy Life Sundays by the peaks and valleys as a result of what I create is tied to my objective.
Think about the influence you need to make on the world. Profitable companies typically deal with an issue or fulfill a necessity out there. Candy Life Sundays addresses the inclusivity and variety hole inside the wellness area by providing a group the place aligned people really feel secure to indicate up as themselves and have interaction in clear and transformative conversations whereas connecting over a shared wellness exercise. Understanding your objective will information your small business choices.
♡ RESEARCH AND VALIDATE YOUR IDEA
One of many issues I love about Lauryn and her line of habit-stacking merchandise from The Skinny Confidential is that Lauryn has receipts to again up her shit! Each time Lauryn releases a product or collaborates with an aligned model on a product, she units out to make no matter product is already in the marketplace higher and enhances a product by model collaborations. Conduct thorough market analysis to know your audience, competitors, and trade developments; it will assist you to determine alternatives and potential challenges.
Validate your small business concept by getting suggestions from potential prospects. Validating your concepts might be accomplished by surveys, interviews, and even making a minimal viable product (MVP) to check the market. Once I began Candy Life Sundays, I attended many wellness occasions all through LA. I observed not solely the dearth of variety and inclusivity but in addition the format of occasions and the way most of them felt transactional (for me), with a lot left to be desired. Although the occasions had been pretty, with many Instagramable moments, they lacked a sense of genuine group.
I created completely different surveys and despatched them to buddies who aligned with my model’s mission. I’d observe up with attendees I related with at previous occasions and ship them a survey on the occasions we each attended. In doing so, I may see what they loved about stated occasions, what they felt was lacking, and what they appeared for in a wellness group. Now, I conduct post-event surveys for the occasions I host on behalf of Candy Life Sundays in order that we’re constantly bettering and offering what our group and viewers need.
♡ BUILD A STRONG NETWORK
You recognize the saying, “Your community is your internet value”? The saying is true. Nonetheless, it goes a bit additional than that in enterprise. Surrounding your self with a supportive community of mentors, advisors, and fellow entrepreneurs can present invaluable insights, steering, and potential partnerships. For those who’re not sure the place to start out, I like the platform and group Jasmine Garnsworthy has created at Feminine Founder World. Many individuals suppose that they want mentorship, and although it’s useful to have a mentor, I believe it’s good to have relatively than a necessity. I don’t have a mentor, although I’d love one. I’ve appeared to podcasts like The Dream Larger podcast by Siff Haider, the founding father of Arrae, the Balanced Black Lady Podcast by my good friend Les Alfred, and the Expensive FoundHer podcast by Lindsay Pinchuck to get recommendation and insights. I’ve enlisted them as my mentors by listening to the free recommendation they provide weekly on their platform; mentors can are available numerous kinds!
Attend trade occasions, be part of entrepreneurial communities, and have interaction with folks with expertise in your area. Studying from the successes and failures of others can assist put you ten steps forward in your entrepreneurial journey. Don’t sleep on LinkedIn’s platform, particularly for those who’re a company baddie embarking on entrepreneurial endeavors or making a aspect hustle. Let these transferable abilities shine by. You by no means know who’s watching! I landed our first partnership with a giant model by posting on my LinkedIn a few panel I produced and moderated. Shortly after posting, stated model slid in my LinkedIn DMs about how they want to assist me and Candy Life Sundays on future occasions.
♡ EMBRACE A LEARNING MINDSET
At all times be a scholar it doesn’t matter what area you’re in! Within the area of entrepreneurship, be open to steady studying and adaptableness. The enterprise panorama is dynamic, and profitable entrepreneurs can evolve with it. Keep knowledgeable about trade developments, adjustments in client habits, and rising expertise, and use it to your benefit to work smarter, not tougher. Make investments time in bettering your abilities associated to your trade, management, or basic enterprise administration. LinkedIn affords a variety of free coaching, and plenty of thought-leaders in numerous industries typically go dwell on LinkedIn with trade friends who’re additionally extremely regarded of their area to supply mini grasp class periods on their experience. In 2024, considered one of my targets is to put money into a enterprise coach. Investing in a enterprise coach can yield excessive returns, each when it comes to monetary progress and private improvement.
THAT ABOUT WRAPS IT UP
I hope you loved the highest suggestions that helped me essentially the most with beginning my entrepreneurial journey. In fact, making a marketing strategy and exploring which enterprise standing to file underneath are important steps. I encourage you to analysis, as every individual’s journey is completely different.
For those who loved the following pointers and start to implement them, please be at liberty to tag me on social media @jacklynsweet, and for those who’re a wellness fanatic and craving group, please be at liberty to observe @sweetlifesundays on Instagram and subscribe to our ‘Wellness Weekly e-newsletter right here. I’m additionally excited to announce that I’ll launch the Candy Life Sundays podcast on January 14th, so subscribe to our e-newsletter to be the primary to pay attention after we launch!
x, Jackie Candy
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We hope you liked this submit and located some inspo for those who’re pondering of beginning your personal enterprise. Be sure you observe Jackie on IG and take a look at Candy Life Sundays.
x, The Skinny Confidential workforce
+ stalk the small companies we love.
++ try this enterprise recommendation from David Meltzer.
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